TAA | Why?

Why advertise with us?

Whether you are a local advertiser or a multi-national company, Transit Advertising offers more affordable options for achieving your marketing goals.

Metro has 217 buses which cover the larger population areas of the state
Metro carries 9.5 million paying passengers per year
Metro says that over 20 million people see their buses every year
The average Metro bus does 56,000km per year, which equates to over 1,000km per week
Metro buses travel approximately 33,293km per day

With Transit Advertising’s mobility it delivers unrivalled breadth of coverage, reaching right into all of Tasmania’s major urban areas and central business districts, connecting with customers close to points of purchase.

Transit Advertising is the only broadcast medium that actually seeks out and follows your audience, rather than waiting for them to come to you. Mobility increases coverage, reach and frequency, while also ensuring fresh impact around every corner. Mobility ensures your advertisements are constantly going where the people go, building reach and frequency through repeated exposures to your campaign at different times and locations.

There are large scale formats – both landscape and vertical. Bus Backs offer unique opportunities to creatively engage with drivers and others. And, whenever the opportunity arises, Transit Advertising is willing and able to help realise innovative one off ideas that break the boundaries.

Metro has 146 buses in Hobart, 50 in Launceston and 15 in Burnie; and we can now also offer the opportunity to advertise on Tassie-Link Buses, which run statewide on a daily basis. Metro operate approximately 1,600 service trips per day in Hobart, 600 in Launceston and 150 in Burnie.

At present Metro has space available in all positions on the buses in Hobart and Launceston and Burnie.

We are more than happy to meet with you at your convenience to discuss this further or if you require any further information please contact us on 6234 3051 or 0418 128 001.